The business media market encompasses business magazines, journals, directories, exhibitions and events, and digital products.

Some key business magazines facts and figures:

4,811 business magazines are currently published in the UK (BRAD, 2009)
224 new business titles entered the UK market in 2008 - an increase of 10.3% since 2007 (BRAD, 2009)
Advertisers spent almost £1bn with business magazines in 2007 - accounting for almost 6% of adspend across all media (AA/WARC, 2008)
At £595m, display advertising accounted for 61.5% of advertising expenditure with business magazines in 2007 (AA/WARC, 2008)
The business magazine digital advertising market was worth US$128m* in 2007 - that's 40% of the entire European market value (PwC, 2008)

* At average 2007 exchange rates.

87% of decision makers use business and professional media publications regularly for work purposes, more than any other medium.
71% of them view the publications as essential reading.

Source: Connecting Business 3

Top 10 fastest growing business sectors, by number of titles, 2003-2007

Source: BRAD Insight (April, 2008); WARC

Top 25 business magazines by circulation 2007

Source: BRAD Insight (February, 2008); ABC (2008)