Latest events
FREE member forum: Pushing international boundaries in Business Media
19 Jan 2009
As advertisers continue their own push to globalize, B2B publishers must ultimately expand with them, even if it means following them into new and unexplored markets. Taking the theme of international expansion, with a focus on licensing as a cost-effective method of accessing new, untapped markets, the next PPA Business Media forum will give provide delegates with an overview of important considerations, together with helpful advice on unlocking the international publishing potential of a business media brand.
